Vancouver, B.C. — Thursday, Aug 16, 2007
Rouxbe is pleased to announce a new partnership with the Northwest Culinary Academy of Vancouver (NWCAV) – a progressive and unique chef training school built, owned, and operated by its dedicated chef instructors.
“Our work with NWCAV is a natural extension for Rouxbe, and compliments our mission to provide at-home cooks with the world’s best online culinary resource,” said Rouxbe President and CEO, Joe Girard. “What sets Rouxbe apart from other online offerings is our application of a proven learning process that has been used for decades to teach professional chefs around the world. Our partnership with NWCAV will help us further strengthen our offerings.”
Starting in October and continuing over the next two years, NWCAV and Rouxbe will begin production of the world’s first online video-based cooking school, covering over 250 culinary techniques. “There are basically two approaches to cooking: you can either be a ‘slave’ to a recipe, or you can let skill and technique set you free. Through our partnership with Rouxbe, we will bring our core technique curriculum online, and change the way people learn how to cook at home forever,” said NWCAV co-owner and Chef, Tony Minichiello.
NWCAV and Rouxbe expect the first few chapters of the online school to be available in late October. Students will then be able to progress through 3 different levels containing 12 chapters per level, over the course of the next couple of years. At-home cooks will even be able to take optional online exams to monitor their progress.
Enrollment will be $99 US per year starting in September or $249 for a lifetime membership, of which fifteen percent goes to support Rouxbe for Life – the Company’s Social Program to feed hungry school children in developing countries. This offering will be included in all current memberships, so if you are already a Rouxbe Member or Founding Rouxbe Member, you’re all set. Also note that prices will increase from $49 per year to $99 starting late September, so if you haven’t signed up yet at our discounted rates, you still have a little time.
About Rouxbe:
The Rouxbe Cooking School (rouxbe.com), founded in 2005, teaches home cooks, culinary students, and culinary professionals to become better and more confident cooks. Rouxbe captures a professional culinary curriculum in close-up video and delivers it via self-paced online classes, making professional quality culinary instruction more accessible and affordable to individuals and organizations. Rouxbe has been adopted by professional culinary schools, high schools, food services organizations, and cooking enthusiasts around the world.
