Knowledge Base > Char Nolan & Dan Marek - The Chef Instructor's Playbook
Char Nolan & Dan Marek - The Chef Instructor's Playbook
This event was on
Tuesday, January 13, 2026 at 11:00 am Pacific, 2:00 pm Eastern
Chefs Dan Marek and Char Nolan are set to share their experiences as community and food educators in the culinary arena in this event that is designed to educate aspiring instructors… Read More.
Question:
Does the community pay for demos or do participants have to pay? If I may ask, does it bring you enough income to cover you?
— Karin Aberg
Answer:
So that depends on the situation, Karen. Um, you know, the community, uh, specialists sometimes will pay for events like this. Uh, typically it's going to be the participants that are paying to be able to do it. And then as Char said, a lot of times they're free too, right? So, um, if you're looking to, uh, make enough to cover you, that's kind of the goal. You wanna make sure that you're covering, um, the food costs in some way to be able to make sure that you're not just losing money doing these. Um, sometimes you don't though, and that's okay. It really depends on how you look at it. Is it advertising for a business that you're starting? Um, great. But, you know, so, um, it is something that kind of fluctuates and it can be a business on its own. Um, I had the fortunate, uh, position to be able to be doing it for Whole Foods markets, um, you know, for a number of years where I was doing it at the grocery store and then at a teaching center there. Um, and then I did it for different, um, you know, when I first started doing, uh, whole food plant-based, um, cooking, uh, it was 20 years ago and it was pretty not as well known as it is now. So, uh, I was hired by a lot of culinary schools to be able to go in and show them like no oil techniques, cooking techniques, and how to be able to do plant-based stuff because in a lot of culinary schools, they weren't doing any kind of plant-based options. So they would hire me to come in for a week or two to be able to show their students on how to do this because it wasn't something that was really covered. So it's really situational, Karen. So, um, kind of depends on what you make of it yourself. Um, alright. Betty, what is considered, or can I chime? Can I, of course. I just wanted to chime in and say that one of the things that I find very helpful is to have a not-for-profit fee structure and a for-profit fee structure. And it takes a lot of work and you have to put your pedal, your pedal to the metal or, or the metal to the pedal, whatever it goes, uh, to establish a reputation and a name, and always feel proud of your work and secure that your value is whatever it it is. Uh, people are hungry for good education by qualified instructors who really have a handle on whatever it is. So do a little work, do some homework, put your name out there, do some pro bono work, and then have that foundation, uh, that brings you joy and, uh, financial security and it, you can make it work.