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Startup Spotlight on VentureBeat.com Features Rouxbe Online Cooking School
Editors note from VentureBeat: Every week, VentureBeat sifts through scores of companies applying to be promoted and profiles the best one. Rouxbe was selected for the week of September 17th, 2009 as part of Entrepreneurs Corner.
Instructional video sites like Howcast and 5min are becoming more and more popular these days, offering short visual guides for a variety of tasks ranging from fixing a bicycle to breaking up with your boyfriend. Not surprisingly, many of them also contain cooking categories, teaching users how to make specific dishes. Rouxbe (pronounced like ruby) takes this idea a few steps further, providing a video curriculum that actually teaches you to become a competent cook, complete with recipe drills, quizzes and progress tracking.
Rouxbe is Selected as Jane's E-Learning Pick of the Day!
Jane Hart is a Social Media and Learning Consultant and has a 25-year track record of helping business and education understand how new technologies can be used for learning as well as to improve job and business performance and implement them successfully in their organizations.
For me, Rouxbe, is one of the best, if not the best example of the use of video in learning, so even if you don't like cooking, you should take a look at this site.
Best Online Learn to Cook Resource | Rouxbe Featured on the Gadget Show
Rouxbe was just featured on the Gadget Show - a Channel 5 TV program out of the UK - as one of the best online learn to cook resource sites. Here is a short clip from the full length program:
"My absolute favorite website... it's a fantastic online cooking course and recipe website", says Co-host Jason Bradbury of the hit show the Gadget Show.
Nice to see Rouxbe topping the charts in the UK...
Curious Office Takes a Bite out of Rouxbe!
Vancouver, B.C. — August 16, 2009 — Rouxbe is very pleased to announce the additions of Kelly Smith and Kristoph Cichocki from Curious Office - a Seattle-based seed stage investment and technology development organization - to our Board of Advisors. View Press Release
Mashable.com: Top 15 Social Media Resources for Foodies
Rouxbe in top 15 Social Media Resource site list and in top 6 for the "Cooking Category". Rouxbe is an online cooking school and video recipe library, offering a large collection of how-to videos covering both basic and advanced cooking techniques and entire recipes. What really sets Rouxbe apart from other food video blogs is the production value and amazing video player. Click here to read the full post.
Portland Farmers Market and the Rouxbe Cooking School Partner to Offer Shoppers Online Lessons on How to Cook
Vancouver, B.C. — July 31, 2009 — Portland, Ore., July 23, 2009 ? The Portland Farmers Market and the Rouxbe (pronounced roo-bee) Cooking School have partnered to offer market-goers a 90-day free membership to the world?s first-ever online cooking school. View Press Release
Lifehacker: Top 10 How-to Cooking Videos
Rouxbe, a high-resolution, seriously detailed food tutorial site, is sponsored by the Northwest Culinary Academy of Vancouver, and it shows in the step-by-step nature of their videos. Their "Drill-down" on mincing and crushing garlic offers a great close-up view of what a knife should be doing when the recipe calls for either of those things... Click here for the full post on Lifehacker.com.
Erin Hakansson from Conde Nast Joins Rouxbe as Deal Advisor
Vancouver, B.C. — April 6, 2009 — Erin has been a driving force in shaping the corporate development and M&A strategy for Conde Nast's interactive division, which includes the brands Epicurious, Wired, Style and Concierge. Erin will help Rouxbe begin to scale by reaching out to premium food and beverage-related companies who are looking to leverage premium web video content. View Press Release
Flickr Co-Founder Stewart Butterfield, Invests and Joins Advisory Team
Vancouver, B.C. — March 22, 2009 — Rouxbe has attracted top tier talent from almost every key discipline required to drive a company to excellence. Stewart adds the one missing ingredient ? a proven track record for building highly scalable, user-driven sites, that lead online categories. His expertise will help transition Rouxbe into a company to watch in the online food space. View Press Release
Interview with Dawn Thomas for Cahoots Online Magazine
Charmian Christie, food and travel writer, interviews Dawn Thomas (Co-Founder and Voice of Rouxbe) for Cahoots online magazine.
Click here for full interview.
CJGW: 10 examples of smarter customer focus
Rouxbe.com is technically a site for people who want to prepare great meals and love food. However that is not its beauty. They use video better than just about anyone else out there. Their detours provide the right amount of education without overkill ? such as selecting and cleaning morels (a type of mushroom). It is a beautiful well-thought out approach to cooking.... Click here to read the full article
Lifehacker.com: Rouxbe Has Seriously Impressive Cooking Videos
"...What makes these videos impressive is the broken-down, step-by-step nature, letting you skip back and re-watch the detail you need to watch again instead of dragging a slider bar around (which can be difficult with chicken-greased fingers)." Click here to read the full article.
Rouxbe CEO Interviewed on KCRWs Good Food with Evan Kleiman
"...find yourself online looking for an instructional cooking video. There are a lot of them out there, but among the best, maybe THE very best are those at Rouxbe." Evan Kleiman, KCRW Good Food.
Here is a radio interview with Joe Girard, CEO of Rouxbe and Evan Kleiman, KCRW Good Food from November 1, 2008.
Rouxbe Announces Online Content Engagement Partnership with Dean & DeLuca
Vancouver, B.C. — October 4, 2008 — Co-Branded Website Enables Dean & DeLuca to Build Consumer Loyalty by Offering Rouxbe?s Rich Instructional Cooking Content to its Customers
Vancouver, British Columbia, and Wichita, KS - September 20, 2008 ? Rouxbe.com, the premier online instructional cooking site, today announced a unique partnership with Dean & DeLuca that... View Press Release
Rouxbe presents the "So you think you can toss" Contest
Vancouver, B.C. — September 30, 2008 — Rouxbe presents a unique video contest designed to allow users to show off their culinary skills. Rouxbe recently released a Rouxbe Cooking School lesson on Pan Tossing and now users who pride themselves on their pan tossing skills will be able to upload their videos, and win prizes. View Press Release
Rouxbe Launches the Crème de la Crème of Online Cooking Schools
Vancouver, B.C. — July 16, 2008 — Rouxbe.com, the premium online instructional cooking site, has launched the Rouxbe Cooking School. The extensive online school delivers a professional cooking curriculum in high quality, close-up video to home cooks around the world. View Press Release
Rouxbe announces content partnership with HarperCollins Canada and creation of co-branded channel
Vancouver, B.C. — May 1, 2008 — Rouxbe.com, the premier online instructional cooking site, today announced a breakthrough partnership with HarperCollins Canada that will create a dedicated Rouxbe channel for consumers who purchase select HarperCollins Canada cooking publications. View Press Release
Ready for the world's first online video-based cooking school?
Vancouver, B.C. — August 16, 2007 — Rouxbe is pleased to announce a new partnership with the Northwest Culinary Academy of Vancouver (NWCAV) ? a progressive and unique chef training school built, owned, and operated by its dedicated chef instructors. View Press Release
Rouxbe.com and HarperCollinsCanada Offer HD Instructional Cooking Videos for Apple TV
Vancouver, B.C. — April 30, 2007 — Rouxbe Video Technologies in partnership with HarperCollinsCanada, is pleased to announce that its step-by-step High Definition ("HD") instructional cooking videos can now be downloaded and played in HD using the recently released Apple TV. Rouxbe.com is the first cooking website to provide instructional cooking content in HD. In the weeks ahead and into the future, additional content will be sourced from recipes taken from many of the highly-acclaimed cookbooks published by HarperCollins. View Press Release
CEO Joe Girard is interviewed on Breakfast Television!
On the morning of January 18th, 2007 Joe Girard was interviewed in a five minute segment on Vancouver's Breakfast Television. View the Segment (Video)
The Rouxbe family continues to grow!
Vancouver, B.C. — January 15, 2007 — Allow us to introduce Tessa Vanderkop and Brad Ando, the newest members of our crew. Tessa has joined as Assistant Community Manager and Writer and will be working on building our online community... View Press Release
Rouxbe hires additional team members and ramps up!
Vancouver, B.C. — October 2, 2006 — We are starting our new production cycle which will allow us to produce and deliver new videos each week. In order to accomplish this goal, we are fortunate to have secured some more of Vancouver's top talent. View Press Release
Rouxbe featured in Globe & Mail newspaper
The Globe & Mail looks at Rouxbe's unique approach to raising capital. Read the Article (PDF)
Rouxbe films twenty-five new Internet video recipes in record time
Vancouver, B.C. — May 29, 2006 — Rouxbe has completed filming twenty-five new Internet video recipes including custom recipes for content partner Tayo Foods (Canada) Inc. During this production phase, Rouxbe also discovered a few new media capture techniques that have enhanced its proprietary media capture process (patent pending). View Press Release
Rouxbe Signs Perkins Coie's Head of Business Development, Scott Staff, to Rouxbe's board of advisors
Vancouver, B.C. — May 11, 2006 — Scott Staff of Perkins Coie has joined Rouxbe's advisory board. Mr. Staff is the Director of Business Development at Perkins Coie, the largest law firm in the Northwest. View Press Release
Rouxbe attracts former Flickr.com COO Jason Classon as Interim CTO, Investor and Director
Vancouver, B.C. — April 27, 2006 — After helping create and grow Flickr.com into one of the world's most heavily trafficked English-based Internet sites (since acquired by Yahoo!), Mr. Classon joined Rouxbe as Interim CTO and Director. View Press Release
Award-winning film director joins Rouxbe as Head of Media Production
Vancouver, B.C. — April 20, 2006 — Five-time award-winning film director Lisa G Nielsen has left her post at the renowned Vancouver Film School to join Rouxbe as Head of Media Production. View Press Release
Rouxbe signs first content partner
Vancouver, B.C. — March 26, 2006 — Non-dairy product maker Tayo (www.tayofoods.com) and Rouxbe have signed a media support agreement valued up to US$90,000. View Press Release
Sought after communications specialist, Randall Mang, joins Rouxbe advisory board
Vancouver, B.C. — January 17, 2006 — Randall Mang is a senior writer, editor and principal of RandallAnthony Communications, a dynamic group of writers, graphic designers, photographers and other specialists who address the communications needs of organizations of all sizes... View Press Release
Beacon Law Advisor principal Invests in Rouxbe
Vancouver, B.C. — January 3, 2006 — Rouxbe announced a significant private equity investment today made by Chris Hurley, Rouxbe's legal advisor from Beacon Law, who personally invested in the company. Mr. Hurley has worked closely with Rouxbe over the past five months. View Press Release